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typography Billboard Advert

These billboard advertisement designs are the result of a studio class of typography at College of Design in Iowa State University. 2015 Spring Iowa State University Graduate Study Instructor: Kang, Sunghyun Ryoo Client: Prairie Meadows: Casino, Racetrack & Hotel Altoona, IA Purpose: Advertisement for Casino is at Altoona, IA. Navigate drivers to Casino. Dimension: 30 x 15 ft.  
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listening map

This is the final result of a graduate seminar class about the issue:Sound at College of Design in Iowa State University. Introduction I chose the STARBUCKS located on 327 Lincoln Way. I visited there on same day but different time. My first visiting time for listening map was 12:30pm on JAN 31st 2015, Saturday for an hour. Second visiting was at from 8:00pm to 9:00pm on JAN 31st 2015, Saturday. While I was staying there, there were many people inside and also lots of peoples came to buy their drinks. After I sat on beside of main entrance, then I tried to focus on the sounds with questions: Where does the sound come from? What kind of sound could I hear? How many times do I hear the sound? Can I figure out the source of the sound? When I heard some kinds of sounds, I sketched the sound source and marked on time line. Sometimes I could not concentrate on hearing, because people who were beside on me, chatted with loud voice, but it was also good source for my listening map. There are many kinds of sounds: flushing sound, door locking sound, door closing sound, grinding sound, water […]
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mayo clinic

This is the final result of the wayfinding design class at College of Design in Iowa State University. Introduction Our Design proposal follows Mayo’s mission by providing a unique solutions to Way-finding that meet Mayo Clinic standards and serve their users needs accordingly. After analyzing the site Two dierent issues were taken into consideration. The first is how to emphasis the Centerplace where users can easily find a connection point from the Skyway to the Subway and vise versa. This structure designed specifically for the Center Place location.The Center Place is the main connection point users should access in order to transfer from the Skyway to the Subway and vice versa. An emphasis on the Centerplace has been implemented to show it as a unique, easy to spot destination on all directional and orientation signs. Another issue is designing a system that suits users unique needs. This system serves the large percentage of users at Mayo Clinic where using wheelchairs is common at the location. For this reason we designed this structure to give them closer access to the orientation information where small details are important. This would facilitate their mobility and ease of information recognition. On the other side, directional information is presented which does not need to be seen from close […]
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12 Symbols

These twelve symbol designs are the final design of the Artgr 571 class in Iowa state University. For this design, I selected two topics, police officer and bulldozer. Once I selected topic, I researched about the stories related with my topics. As a result of my study, I designed these twelve symbols with design principles such as direction, anomaly, contrast of positive/negative, similarity and repetition. If you want to see the process of this work, you can see here. 2015 Spring Iowa State University Graduate Study Instructor: Fontaine, Lisa
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card gorilla

Identity design for Card Gorilla 2012 Client: Card Gorilla Designer: Huiwon Jonathan Lim
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Buzz Korea

Eco bag graphic for promotion called “Buzz Korea” 2012 Client: Korea Tourism Organization Art Director: Huiwon Jonathan Lim Illustrator: Haeun Park
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daelim usb

Product graphic design for DAELIM, KOREA (USB memory card, credit card type) 2012 Client: DAELIM Art Director: Huiwon Jonathan Lim Designer: Yongsoon Lee
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daelim university

Applications and Brand manual design for the Daelim University in Korea. 2012Client: Dealim UniversityBasic design: JOH CompanyArt Director: Huiwon Jonathan LimDesigner: Huiwon Jonathan Lim, Chorong Kim, Yongsoon Lee
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coffee project

The Brand Identity and applications design for the Coffee Project in Seoul. 2011Client: Coffee ProjectArt Director: Huiwon Jonathan LimDesigner: Huiwon Jonathan Lim, Yongsoon Lee, Sunhee Kim, Yena Park
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rhythmic all stars 2011

Environmental graphic, applications and print design for the event, Rhythmic All Stars 2011. 2011Client: IB SporstArt Director: Huiwon Jonathan LimDesigner: Huiwon Jonathan Lim, Yongsoon Lee
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