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CP Brand analysis

These poster are for the graduate seminar classes of Interior design at College of Design in Iowa State University. I considered about the Coffee project, coffee brand in Korea I designed, to be more powerful and environmental-friendly brand in Korea. Thus, once I got a survey from almost 100 customers of Coffee project, I analyze the results to set the new strategy for the Coffee project with sensory experience. 2014 Fall Iowa State University Graduate Study Instructor: Malven, Frederic C; Stone, Lori Brunner
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Mr.Pizza

Brand manual and application design for Mr.Pizza head quarter. 2014 Client: Mr.Pizza Art Director: Yongsuk Lee Designer: Huiwon Jonathan Lim
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muse film

Identity and Business card design for Muse Film, China. 2013 Client: Muse Film Designer: Huiwon Jonathan Lim
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Coex

Brochure and Stationary design for the brand new COEX. 2013 Client: COEX Designer: Huiwon Jonathan Lim
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purearena

Identity, Environment graphic, Space directing, Applications and Products design for PUREARENA in Seoul. 2010 Client: Prain Global Director: Yeo Art Director: Huiwon Jonathan Lim Designer: Huiwon Jonathan Lim, Yongsoon Lee Interior Design: PJ Design
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unicef Advert

Advertisement design for UNICEF Korea 2013 Client: UNICEF Korea Director: Huiwon Jonathan Lim Copy writer: Hyunjun Lee Designer: Huiwon Jonathan Lim
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daelim university

Applications and Brand manual design for the Daelim University in Korea. 2012Client: Dealim UniversityBasic design: JOH CompanyArt Director: Huiwon Jonathan LimDesigner: Huiwon Jonathan Lim, Chorong Kim, Yongsoon Lee
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Annual Program guide

The Annual Education program guide design for the National Museum of Modern and Contemporary Art, Korea 2012 Client: National Museum of Modern and Contemporary Art, Korea Art Director: Huiwon Jonathan Lim Designer: Chorong Kim
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coffee project

The Brand Identity and applications design for the Coffee Project in Seoul. 2011Client: Coffee ProjectArt Director: Huiwon Jonathan LimDesigner: Huiwon Jonathan Lim, Yongsoon Lee, Sunhee Kim, Yena Park
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Museum Education on Wheels

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A student’s guide book design for the Museum Education on Wheels. 2011 Client: National Museum of Modern and Contemporary Art, Korea Art Director: Huiwon Jonathan Lim Designer: Huiwon Jonathan Lim, Yong
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