Assistant Professor in the Department of Graphic Design at Penn State University

Member of SEGD, AIGA


M.F.A. in Graphic Design, Iowa State University

Graduate Certificate in Human-Computer Interaction, Iowa State University

M.A. in Environmental Graphic Design, Iowa State University

Bachelor of Art and Engineering, Handong Global University

Honors + Awards

2017 Teaching Excellence Award, Iowa State University

2016 Best of Category, Environmental Graphic Design, 58th Annual ADAI Design Exhibition

2006 Special Selection, International Communication Design Competition, Korea

2004 Selection Prize, 39th Korean Industrial Design Exhibition

Exhibitions + Presentations

Convergence: College of Arts and Architecture Sustainability Exhibition
Invitation, University Park, PA, USA, Academic.

2020 ICAD international conference Exhibition
Invitation, Ho Chi Minh, Vietnam, Non-Academic, International.

2018 Convergence Art & Design International 2018
Invitation, Zhijiang College of Zhejiang University of Technology, Shaoxing Shi, Zhejiang Sheng, China.

2016 58th Annual ADAI (Art Director’s Association of Iowa) Design Exhibition
West End Salvage, Des Moines, IA, USA. 

2015 International Design Congress
Gwangju, Korea.  

2004 39th Korea Industrial Design Exhibition
KIDP, Sungnam-si, Korea. 


Cho Y., Park H.J., Lim H. (2020) Research in User-Centered Design 2009 to 2018: A Systematic Keyword Network Analysis. In: Stephanidis C., Antona M. (eds) HCI International 2020 – Posters. HCII 2020. Communications in Computer and Information Science, vol 1224. Springer, Cham

Cho, Y., Lim, H., Park, H. J. (2020, April 4-7). Wellness Design Assessment Criteria: Content Analysis of Workplace Design Guidelines [Poster Session]. EDRA 51, Tempe, AZ, United States.

Generating branding buzz on social media for a pop-up store: Focused on brand experience. Iowa State University, 2018

Service & Affiliations

Art/Creative Director (2020)
The Brand Identity design for the Pennsylvania Native Plant Society.
A local community organization at State College, PA.


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